Has the Time Come to Say Goodbye?

Jan 28, 2023
Goodbye emails

This week, I want to share a spark that will help you unsubscribe from all the newsletters you no longer read so you can focus on the emails you find helpful.

Digital overload can make it challenging to stay focused and productive.

Many people struggle with managing the influx of digital newsletters and updates they receive daily and are subscribed to far more newsletters and updates than they can realistically keep up with. The constant stream of information can be overwhelming and make it challenging to stay focused and productive.

Most people are oversubscribed to newsletters they no longer read.

This problem is compounded by the fact that people sign up for newsletters and updates that they are interested in at the time but then lose interest in or no longer find useful. This overload can lead to some problems, including missed important messages and losing track of the email newsletters that are still useful.

A yearly cleanout can declutter your inbox and reduce information overload.

One solution to this problem is to spend a couple of hours at the start of the new year unsubscribing from newsletters and other sources of digital clutter that are no longer useful or relevant. Decluttering your inbox at the start of the new year has the same fresh start effect as cleaning out your physical space in readiness for the new work year.

“The first step to crafting the life you want is to get rid of everything you don't”—Joshua Becker

Identify the newsletters you still find helpful and increase your focus.

By unsubscribing from digital newsletters and updates that are no longer useful, you can declutter your inbox and focus on the newsletters you are still interested in reading. It can be hard to find clarity when you are constantly bombarded with information and distractions. However, you can increase focus and productivity by decluttering your digital life and reducing information overload.

Here's the step-by-step breakdown of the process

Step 1: List all the newsletters you still find helpful.

The first step is to list all the newsletters and updates you are currently subscribed to that you still find helpful. Writing this list can be time-consuming, but getting a clear picture of precisely what you are receiving is essential.

Step 2: Go through your inbox and unsubscribe from all the others.

The next step is to go through your list and unsubscribe from the ones you haven't opened for weeks. Be honest, and don't be afraid to unsubscribe from sources that no longer serve you.

Step 3: Use tools like or Sanebox to help manage your email.

These tools allow you to easily unsubscribe from newsletters and other updates and consolidate other emails into a single daily digest.

Step 4: Set up filters or rules to sort and delete emails.

Set up filters or rules in your email client to automatically sort or delete certain types of emails. For example, you could set up a rule to automatically delete emails from specific senders or with certain keywords in the subject line.

Step 5: Regularly review your subscriptions.

Don't let them build up again. As someone who signs up for freebies daily, I know how quickly they can accumulate. Regularly review your subscriptions and unsubscribe from sources that are no longer useful or relevant.

Step 6: Aim for inbox zero.

Consider using a "zero inbox" approach, where you aim to keep your inbox empty or close to empty at all times. This strategy can help you stay on top of your emails and reduce the risk of missing important messages.


—Digital overload can impact focus and productivity.

—People are subscribed to more newsletters than they can keep up with.

—Once or twice a year, unsubscribe from the emails you no longer read.

—Tools like and Sanebox can help manage email subscriptions.

—Email filters or rules can help you keep on top of it.

—Aim for inbox zero and change your life forever.

‚ö° I hope this sparked for you why at least once a year, you should unsubscribe from newsletters and other sources of digital clutter. 

Please tag me on Instagram and let me know if you found this helpful.

Unroll.Me is a free app from Nielsen that lets you unsubscribe from unwanted emails, keep the ones you want, and roll up the rest into a single daily digest.

NB: This app is free because Nielsen uses your data as a survey resource so remember to opt-out if you don't want that to happen.


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